'Token woman' puts spoke in wheel for cycling magazine

Hinckley CRC Cycling Weekly sexism

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The caption labelled one of the Hinckley club’s female riders a “token attractive woman”

A leading cycling magazine has apologised after a female rider was labelled “token attractive woman”.

Cycling Weekly’s edition from 31 August featured a profile of Hinckley Cycle Racing Club to mark the Leicestershire group’s 70th anniversary.

Club secretary Tim Ellershaw said they were annoyed, and the comment “should never have been made in the first place”.

The magazine said the caption was idiotic and not funny.

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The caption appeared in a feature about the club, which was founded in 1947

Simon Richardson, editor of Cycling Weekly, said in a statement: “Unfortunately during the magazine’s production process a member of the sub-editing team decided to write an idiotic caption on a photo of one of the female riders of the club.

“The caption is neither funny nor representative of the way we approach our work.”

Mr Ellershaw said it had “taken the shine off” an exciting event for the club.

“It’s really not appropriate in this day and age,” he said.

“You can see how these things happen – comments slip through the net when things need to be proofread properly – but it shouldn’t be made in the first place.

“The lady in the picture is a keen member of the club – she rides every week, and she’s certainly not just a token woman.”

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